¡CHIWAWA! is Memphis, TN’s eclectic mashup of Southern and Mexican street food located in Overton Square. The goal was to create a mark that boldly proclaimed itself as the destination for gourmet hot dogs, tacos, and specialty cocktails. The name ¡CHIWAWA! serendipitously came about through a text message exchange between the owners discussing possible names for their new venture. One partner unknowingly misspelled chihuahua as chiwawa. It was a great result of phonetics that captured the spirit of the restaurant. The lighted arch way over the outdoor patio declaring, “Midtown is Memphis,” has become an instant icon in Overton Square. Architecture by brg3s

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